8 examples of metrics public tech companies focus on & how they define them (including graphs)

Based on investor presentations (mostly from 2021) from Hubspot, Snowflake, Zendesk, and two other public companies

Every company — and its investors — cares about growth. And revenue. And a slew of other metrics like CAGR, retention, cash flow, and customer demographics.

But each one will focus on different cuts or views of that general metric that are most relevant to…