Building a Saas Startup and All the Challenges Involved

A summary of how we started vyper.ai and all the challenges entrepreneurs face with growing a startup.

Growth Marketers
VYPER
2 min readMar 14, 2021

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VYPER was founded in 2016 by two young entrepreneurs, Kevin Tang and Jack Paxton. Kevin is a coder with experience in building online services and websites. Jack is a full-stack marketer who has spent millions of dollars on Facebook to grow other online businesses.

Jack and Kevin used their strengths to create an astonishing partnership that would become the bedrock of their first successful Startup, VYPER. Jack handles everything associated with marketing their SaaS startup, while Kevin takes care of the technical and support side of the business.

It doesn't end there. The two now have a new startup, Hyax, that they recently launched.

Listen to the podcast below to learn more about their success story and the challenges they faced in the last few years:

What you will learn from this episode

  • How to come up with a product idea
  • Should you have a co-founder
  • How do you find a co-founder
  • How can I validate my product
  • Where can I find investors
  • Should I take investment?
  • When should you take investment if you are going to do it?

Resource Links

Author — Jack Paxton

Jack Paxton is the co-founder of VYPER, a marketing tool that helps brands build email lists, social followings, and revenue using viral giveaways, referral, and reward programs. After millions of dollars spent testing different marketing strategies at his marketing agency. He then also co-founded Hyax a fast, conversion & design-focused course and funnel builder for creators.

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Growth Marketers
VYPER

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