How to send WhatsApp Message using Zapier?

Jitesh Dugar
WATI — WhatsApp Team Inbox
3 min readOct 28, 2020

Zapier is one of the powerful automation tools that connects multiple services.

At the moment, Zapier does not have a native integration to send WhatsApp Messages. The WhatsApp app on Zapier still shows upcoming as follows.

However, you can make use of Zapier Webhooks feature to send WhatsApp messages to your users.

In this article, we talk about how you can configure Zapier to send a WhatsApp message to your incoming leads, confirmed sales or anything else.

Pre-requisites:

  1. Zapier Account
  2. Endpoints to send WhatsApp Message

Note: You must be approved to use WhatsApp Business API and you can apply for the same through a WhatsApp Business Solution Provider such as WATI.io

Let’s get started with the Integration steps on Zapier

Step 1: On your Zapier account ‘Zap’ page, click on ‘Create Zap’

Step 2: Choose your trigger app and event

Step 3: Under ‘Do this’, choose ‘Webhooks by Zapier’

Step 4: Under ‘Choose Action Events’, select ‘POST’

Step 5: Customize your request

The URL can be fetched from your WATI account under the ‘API Docs’ section.

Choose payload type as Json

Add the below params in Data

  • template_name
  • broadcast_name
  • parameters

Step 6: Add ‘Authorization’ under Headers

The Bearer token will be found under ‘API Docs’ on your WATI Dashboard.

Step 7: Test your Zap and turn it on

You can even use the above steps to send a WhatsApp Message using any other WhatsApp API Provider.

How to get access to WATI?

You need to apply for WhatsApp Business APIs using this link: https://app.wati.io/payment

Other Possible Integrations

WATI for WhatsApp Business API can also be integrated easily with other third party softwares such as Hubspot, Zoho, Zoho Flow, Google Sheet (using App Script), Zendesk. If you’re interested in know more about these, feel free to let us know.

If you have any questions, reach us on hello@wati.io

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