How a Kenyan reality TV show about journalism became a social media phenomenon

Groundbreaking approach to media literacy that entertains as it informs

Josh LaPorte
Mar 22, 2018 · 5 min read
Photos by Josh LaPorte and Sami Khan
Elvis Maramba

What is Top Story about and who is the target audience?

Why did you make social media a core part of Top Story Season 2?

What were your initial expectations/goals for social media strategy?

What then happened during Season 2?

screenshots from user activity on Twitter

What were your main challenges?

What are your plans for next season?

European Journalism Centre

Interviews, insights and opportunities from the European…