Imagine a world in which you want to find and buy a home, but there is no Zillow, RedFin, Realtor.com or multiple listing service. There are no listings; shopping is entirely word-of-mouth.

To find a home for sale, you constantly network with your friends to see if they know anyone interested in selling their homes. Or you knock on doors of houses you like to see if the owners are looking to sell. Or you network with professionals — buddy up to those who sometimes work with homeowners preparing to sell their homes — like painters or handymen, to get a lead or two.

Insane? Absolutely.

But this is business-as-usual for the wealth management industry.

Financial advisors and business development professionals have had no listing service like the MLS, so they make cold calls and spend endless hours networking and courting professionals who might have a lead for them.

It’s wildly inefficient. One study shows that it costs more than $28,000 on average to get a single, qualified $3 million prospect to sit for a pitch. If the closing rate is a very respectable 33%, that’s more than $80,000 in acquisition cost. If that account generates $15,000 a year in margin, the payback period is more than 5 years!

Is this any way to run a business?

WEALTHAWK is changing that.

Think of it as an MLS for the best wealth management prospects.

Each day, WEALTHAWK produces new “listings” of people going through liquidity events that create investable assets. With that information, you can take whatever approach suits you best: cold call, send a letter, network shared connections, or contact them directly.

Your competition will still be chasing the elusive leads from aimless networking, while you work with direction and focus toward people you know need your help.

Come Hunt With Us!