We need long-term thinking now more than ever

Melissa Gates
Apr 1, 2020 · 8 min read
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A crisis like Covid-19 requires urgent emergency responses. With crises come feelings of panic and we see lots of people running quickly towards the problem to help. But we know those feelings of panic tend to inhibit us to short-term thinking only.

There are various practical ways we’ve been addressing just getting on with the work we’re already doing at Snook. We’re conducting remote user research with control room operators — designing a rapid response to emergency calls seems more pressing than ever when the volume of calls they’re handling is unprecedented. We’re also continuing our work with British Sign Language communities and the National Citizen Service to improve their services. We’re running workshops using video conferencing-delivering a training session in service design for NHS National Services Scotland and convening with 100 designers and charities to look at ways to combine forces in their response to Covid-19.

Setting our response principles

We’ve been holding working sessions to discuss our response as a team to Covid-19.

Our principles and approach to designing in times of crisis:

1. Show what’s possible

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2. Balance immediate needs with the long term view

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3. Listen first, look second, build last

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4. Meet immediate needs safely

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5. Shape challenges, convene responses

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6. Stimulate learning loops

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Looking further into the future

We’re mindful of how often great shifts in society can happen after upheavals like this. The NHS was founded in the wake of the second world war. It cost an enormous amount of money — but aren’t we grateful for it now? It also took a great long term vision and a commitment to the common good.

WeAreSnook

Since 2009 we’ve been helping organisations put effective…

Melissa Gates

Written by

Creative content writer at Snook

WeAreSnook

Since 2009 we’ve been helping organisations put effective change in place — designing products and services that make the world more human.

Melissa Gates

Written by

Creative content writer at Snook

WeAreSnook

Since 2009 we’ve been helping organisations put effective change in place — designing products and services that make the world more human.

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