NFTs, Investing, Beer

Budweiser Quietly Drops 1,936 NFTs And Barely Anyone Knows About It

The quietest MAJOR NFT DROP the world has ever seen.

I’ve got to admit: I’m a little (okay actually a LOT) freaked out by the Budweiser NFT drop that happened 11–29–21. Zero hype, barely anyone talking about it, even after it happened. And yet, there it is — one of the hugest brands in the universe drops its first-ever NFT se — a super-limited set of just 1,936 beer cans — and the floor price on the Budverse Cans — Heritage Edition a day later remains at (as of this writing) just 0.295 ETH??? What the actual F is going on???

Word on the Budweiser Discord (normally THE place to be for NFT drop chitchat) is that the whole drop was purposefully kept quiet, though numerous theories abound as to why. It’s strange, though… As of this writing, Budweiser’s Discord channel has barely 9k members, which (if you’re not Budweiser) is probably about 20k too few to ever hope of a sellout, even for a smaller generative set. On a normally-promoted drop (where the marketing hype builds for literally months), a drop from the likes of Budweiser would probably garner about 250k Discord members (if not much, much more).

So yeah, perhaps with this OG set from them of just 1,936 cans, they wanted to keep quiet and just see what happened with…