Lessons Learned While Writing 700+ B2B Proposals — Best Practices and Observations for Winning Work

Photo adapted from “bindings” by liz west (Flickr, Creative Commons).

Way back in what seems a lifetime ago, I got a job at Deloitte as a proposal writer. I suppose I’d written a few sales-pitch-type letters in my past, but nothing as formal as what this role required. For two years straight, all I did was write and project manage proposals, ranging in scope from tens of thousands of dollars…

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