Sometimes Ideas Fail, and You May Never Know Why, Exactly
Years ago, when I was serving as a marketing and business development director for a CPA firm, I used to read the local business journal religiously. I’m speaking about the weekly newspaper published in 40+ larger U.S. markets, owned by American City Business Journals.
My favorite part of the paper was always the local lists —e.g., “The Top 25 Largest [fill in the…