NFTs, NFT Teams, Pricing Strategy

What Should the Mint Price Be When Launching a Set of 10,000 Generative NFTs on the ETH Blockchain?

Optimizing and right-sizing revenues by gauging demand and value in a volatile market.

Photo by Victor on Unsplash

UPDATE: Even though the article below is still fairly new, and contains absolutely relevant information, I wanted to add this brief update to mention a few things: (1) As mentioned, the crypto price swings are a serious consideration. Below, I mentioned an ETH low of $1,750 and, since this publishing, it has dipped down to nearly $800 at one point! (2) Partly because of this, the NFT space has changed considerably, as the economics of NFT drops has also changed. So, we’re seeing all sorts of new phenomena related to pricing strategy lately — and, arguably, fewer NFT drops as well in general during this period of everyone waiting to see what happens to the space. That said, people are still certainly pursuing drops. And I’d also advise anyone reading this to look over my newer articles about free-mint projects, as that’s been another phenomenon that came from all of this market uncertainty.

The first thing I would note when writing about pricing anything in the crypto space would be to acknowledge the insanely wild and unpredictable swings in crypto value. In the last three weeks alone…

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