[Messages from CEO] The Last Chance to Ace in Digital Transformation
With the rise of smartphones, one-to-one marketing or communication is no longer a theory, but important work that can and must be practiced.
As always said, you can’t have everything with money, but without money, you have nothing. In this digital transformation era, mobile marketing may not gain you everything, but if enterprises don’t practice mobile marketing thoroughly, they will gain nothing.
People start and end their day with their smartphones. Everyone knows the importance to acquire new clients and retain old customers through smartphones. Enterprises may be aware of this; however, most of them have a strong will but weak actions. Most online campaigns are not designed mobile-friendly; as a result, enterprises take little advantage of the multimedia and high adhesive traits of mobile phones.
Enterprises invested a lot of money and manpower to execute big data. Building CRM and powerful analysis system are like spending a lot of money paving an avenue and spread the campaign to everyone in general. However, if you ignore the lanes and streets as shortcuts to reach your customers in time, it’ll be hard to interact with them and even to achieve basic business goals.
Mobile marketing should be both fast and warm
1. Pay attention to current events , and with WEBA’s help — rapid production, publish, and update of mobile sites is not a problem!
2. Grab interactive features of mobile phones and replace all boring text and images with animations!
With WEBA, you can create 1-to-1 mobile marketing content, interact effectively through mobile’s immediacy, analyze customer insights, adjust the content fast, and give your target audience the best communication at any time.
When a mobile campaign event or idea came up, it took you a month to do it; all your business opportunities will be lost! It shouldn't be happening in digital transformation era, you know that, right?
As a powerful mobile interactive marketing platform, WEBA is here to provide you a strong weapon that you can use to ace in this new digital era!