User Onboarding to improve user acquisition, conversion and retention

daniela cast
The User Onboarding Journal
1 min readDec 30, 2015

Driving traffic to a website is the obvious goal for any product, and certainly is where everything kicks off. But what about getting someone “up and running” with your app or website? Not to mention then retaining that user? It’s not as easy as it may seem. User onboarding is indeed a critical step that can be overlooked. Mistakenly.

What’s the point of getting visits to your website if you fail in keeping the users there and having them actually want to use your product? It goes without saying that it only takes a click to jeopardize all your SEO and SEM efforts.

At the prototyping stage, it’s just as important, convenient and time-saving to consider the first experience your users will have with your product or service, and with Justinmind you have all the necessary features to build great onboarding experiences for your apps and websites.

Here’s a few things to consider when it comes to “onboard” your newly acquired users. Read on and put them into practice in your web and app prototyping!

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