Strategy for choosing a web development company: tips you’ll appreciate for sure

ViolettaTsiubyk
Wetelo, Inc
Published in
5 min readOct 28, 2019

Today a digital presence is the face of your business. A lot of people want their activity digitized to make it more convenient. Not every company can afford to have its own development department and usually entrust website creation to professionals.

But what criteria are important to choose the web development company? How to determine the best one? What question should you ask yourself when looking for specialists? Here there are some insights on this topic.

First of all, you should answer 3 questions:

  1. What type of product do I need: is it a multitasking platform or a sophisticated website? Size of the project and basic functionality influence the choice of technology directly. Each company works with exclusive stack or technology and thus choosing the right company that will bring your perfect project to life depends on what you would like to get as the outcome.
  2. What is my budget for development? If you are not ready to invest your money in a multifunctional and powerful product with the full range of function, try to start with creating a minimum viable product and launch it on the market at once. Usually, MVP function set allows launching a product quickly. The main feature of such a technology is minimum resources expenses and high development speed. The first product launch permits users to work without wasting time for the final release.
  3. What kind of service model do I need? Choose what way you wish to develop depending on your preferences. Many companies give you a wide range of opportunities to choose different project development directions. For example, you can use a Dedicated team method and select appropriate workers depending on your business needs. Therefore, you can manage all processes and assign tasks for each of them. However, you should remember that project managers will significantly simplify the entire product creation process. They will help manage your development stages from start to launch, form a special strategy or define the main product line features. QA-engineers check all bugs and fix them to launch a robust product on the market. Choosing Product development, you’ll get the professional team that helps you implement your digital idea step by step. All you need is to suggest your business plan and describe the main steps. Project managers will form a strategy, analyze competitors on the market, select appropriate tools and put effort for your project to capable to perform 100% of tasks. Extending your team helps you to manage the team that know how your business works inside out. Such a development way enables you to create hi-tech products and minimize your expenses.

Other points to consider

Professional skills

The main criteria here is whether the company use new methods and the latest trends to create platforms or websites. The effectiveness of web product depends on the technology appropriated for client’s business. Really competitive web companies offer not only effective solutions but select the technologies helping to increase the business potential and launch a durable and stable product.

As a rule, business owners don’t know how the process is supposed to be like. However, having many years of experience the company can offer the best way to create client products. Such a company understands consumers’ needs and builds trust with them.

For this reason, a search for innovative solutions promotes the best understanding of business tasks. Also, the creation of new strategy types will form a basis of successful project development in the future.

Service diversity

How much time do workers spend on product creation? What are their additional services? A majority of business leaders want to order product development that doesn’t take a lot of time and money. The professional team helps clients not only form a long-term strategy but implement their digital products to life, increase sales or just promote the brand.

IT experience

The first thing you must pay attention to is expertise. Professional organizations make projects for various industries or different business areas. It allows them to grow comprehensively and absorb knowledge to create more powerful web products.

Also, pay attention to the portfolio. An experienced team has a wide set of use cases or case studies. The more projects the company develops, the more experience and technical skills it has. A special advantage is an experience with various industries. There is a great probability that the company dealt with similar issues and can offer you a comprehensive tech solution for business. Therefore, you will understand whether they will make the process run smoothly and the product of high-quality.

Previous works

The indicator of a company providing high-quality services is a showy portfolio as a picture is worth a thousand words. Portfolio confers you not only different range of projects or possibilities but also shows UI/UX design, functionality range, architecture type for each site or application. Get acquainted with the company first. That will help you to make up an image of the company’s expertise and make the right choice of whom to delegate the development.

Use cases help to understand how the performer recognizes the tasks. It is a powerful tool for a competitive strategy, that enables to consider all issues that the web company has solved. Such a project description gives you a scheme of product creation and permits to look at tasks as a set of solutions. Also, it explains what issues the company has been solved or how it works for various business models.

Company reputation

The company reputation directly depends on testimonials. Different recommendations show how the company tends to reach aims. Looking at customer feedback you can find out how workers of web companies understand customer needs. Before contacting a software development company, investigate what the previous clients think of the cooperation with them. You will find testimonials on the company’s website. Alternatively, use services like Clutch.co and GoodFirms, where people share their experience of working with the company.

We understand that it is a really hard way to choose the best one. However, we hope that all these recommendations will facilitate all search stages and will help you to achieve success.

Do your research every day, read articles, ask your business colleges, browse information on the websites. All these aspects help you to be on the right track and don’t miss anything important.

Anyway, you know where to find your perfect web development company and make sure you’ll work with true professionals.

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