Fastest way to Ship Revenue? Own Your Backyard aka Location Location Location

Fastest way to Ship Revenue? Own Your Backyard aka Location Location Location

Your single most competitive advantage is literally right under you : Sales wound #76

Attn: CEOs + VP Sales + Sales Professionals

“Own Your Backyard”

The single fastest path to Shipping Revenue is focusing on your LOCAL prospects.

Why? Because this gives you the opportunity to meet in person which is critically important to closing deals regardless of deal size. In the early stages of your company you need face time because you have zero social proof and your product is early. Face time establishes trust. Face time gives you the opportunity to get direct, unfiltered feedback. Try and read body language over the phone.

Past initial revenue ($1–5M ARR) this focus gives you the ability to then close larger deals. You have “social proof” now and face time will improve your ability to close larger deals, faster.

True Story: A founder/CEO who is a customer asked us the quickest way to ship revenue and we told him exactly…