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Don’t confuse Time with Value. All rich people — actors, athletes, business owners — focus on value, not time.
After responding to an urgent call from a customer, the Computer Repair tech did a quick analysis, took a small hammer from his tool kit, and tapped on the side of the computer. The computer booted up and the tech presented a bill to the distressed customer for $400.
“Four hundred dollars?” cried the customer, “To just hit it with a hammer? I could have done that!”
The tech smiled at the customer, took back the bill and wrote, “Tap on computer = $1.00. Knowing where to tap = $399.”
Jim Rohn was famous for teaching; “It takes time to bring value to the marketplace. But you don’t get paid for the time, you get paid for the value.”
Sometimes the value exceeds the time. Sometimes the time exceeds the value.
Standing in the showroom of our Sacramento branch, I noticed some paintings on display. We didn’t sell paintings, so I was curious. Evidently, a local ex-con had been given permission by our manager to hang some paintings he painted while in the joint.
