Introducing Reactions — a Way to Measure Satisfaction, Predict Trends and Find Best Local Parties 👯

Anna Yakovleva
Round’s Stories
Published in
3 min readDec 9, 2016

--

Today we are releasing a new version of Round with reactions. In the previous we’ve tested two features: local feed and publishing. Reactions are a next step to turn Round into what we envision it to be — an everyday assistant for getting the best happenings nearby, hand-picked by publishers and approved by locals.

Empowered by AI-driven engine and tailored to your tastes. However, more magical stuff to come in the next chapters, this is a story about reactions.🚀

In the center of any urban communications is an experience. Was that pizza place worth taking a taxi ride? Should you wait in line to see a show? There is nothing more reassuring that to get a real-time recommendations from those attending.

This is why we are adding reactions: based on real time and accurately placed in the map, they show exactly how party feels like right now. Whether you are impressed by a show at Guggenheim or bored at a lecture, embrace your inner critic, take a snap, add reaction and share and see how others feel.

Reactions are a great tool for urban storytelling, discovering new places and meeting like-minded people. Bound to the duration of the happening and related to a particular location, it captures the atmosphere of the place and the unique experience it offers.

For publishers, reactions give an ability to engage with local communities, communicate via content and receive an instant feedback. Whether there is a happy hour in your coffeeshop or you are hosting a special holidays party: post your event, set the time and share it with locals.

The best of offers would get in top of local feed, therefore attracting more like-minded newcomers. For local businesses Round gives an ability to measure customer satisfaction, predict local trends and get organic growth with reactions shared by users.

We are inviting all urban storytellers to try new feature! So far still invite-only, sign here and let’s tell share the best of what our cities have to offer. 🌃

--

--