Companion Albums as Gifts
Significantly Increase Your Sales Without Increasing Your Workload
Did you sell Albums this year? Then you’re all set to make huge sales with companion albums! These albums are smaller duplicates of the original and they make lasting, meaningful gifts.
Albums are popular for all types of photography, especially wedding, family, senior, and baby. They’re beautifully crafted, highly personal reminders of significant times in your clients’ lives.
Your clients aren’t the only ones who cherish albums. Their special stories are important to their loved ones too. Once you’ve created the perfect album for your clients, it’s easy to create smaller duplicate albums for family and friends.
If your clients didn’t purchase companion albums with their original package, be sure to reach out to them with this easy upsell. Now they don’t see these albums as an added cost, but as custom gifts. Everyone is looking for special gifts, and you’ve got exactly what your clients want to give!
No Additional Design Work Necessary
Albums are easy to duplicate in smaller sizes. Especially square-shaped albums. If your clients purchased a 10x10" or 12x12" album, you can easily size it down to a smaller version, like 6x6" or 8x8".
No need to spend more time or money on the design. You’ve already edited the images and finalized the album layout. The only change you may want to make is including fewer spreads than the original album.
Companion Albums Increase Your Profit Margins
You can create companion albums at the same level of quality as the original album. You’ll pay less for smaller sizes, especially if you decide to include fewer spreads. These orders take significantly less time to complete since the album design is already done.
All of this allows you to offer companion albums at a lower price point, making the purchase very worthwhile for your clients. Have them think of special people on their gift list. There’s no limit to how many companion albums you can sell!
