Irresistible Photo Products for New Parents
Keep your clients coming back as baby grows
What do new parents want from their baby’s photo sessions? As many images as possible! We’re highlighting top products to offer that showcase multiple images so your clients don’t have to choose a single favorite.
Whether you have a baby plan in place or if you’re currently revisiting your business plan, add products that can help keep your clients coming back every 3–6 months. With these essential products, you can be the go-to newborn photographer in your area and have clients coming back for more! Most of these products feature a collection of images from each session throughout baby’s first year.
A Personalized Fill-In Baby Book
Create custom fill-in baby books to remove the stress of remembering all the precious detail. With your client’s newborn pictures and fill-in prompts, your clients will want to start filling in their book right away.
Offer a fill-in baby book with their very first session. Drop their newborn images into the templates and edit the files any way you like — add special touches or write your own prompts for parents to fill in.
Our Layflat + Hardcover Books are the perfect choice for this personalized keepsake. Select Smooth Matte paper so your clients can easily write on the pages.
The Essential One Year Album
After baby’s one year photo shoot, it’s time to compose all the best images from each session into an Album. This is the most complete and visually stunning way for parents to chronicle their child’s first year. It’s a gratifying experience for them to see their baby grow up page by page, knowing that precious year is preserved forever. Present their Album in a custom Image Box, or offer it as an add-on for an extra keepsake item.
Easily design + order Albums in mere minutes through our Album Designer. Add one or multiple images to any spread and it will automatically find the perfect layout options for you.
Books and Albums are profit-generating products for photographers. As lasting keepsakes, they’re worth the investment for parents. Offer a set that includes a fill-in baby book and a one year album. The purchases are made a year apart, making this option much more affordable and irresistible to your clients.
One Frame with Multiple Images
A multi-image Framed Print is a beautifully crafted wall product that celebrates baby’s first year. It’s an opportunity for new parents to showcase images from each stage in one product.
Offer this essential display after the one year session. Parents can enjoy it immediately and forever as their child grows up. This statement product also brings clients back for a matching one when they have another baby!
For multiple baby images, a 12x18", 16x16", 16x20" or 20x20" frame works best. Choose from our expanded selection of frame and mat configurations and place top images from each session.
An Image Box with a Growing Collection of Prints
Offer a 5x7" Image Box after baby’s first photo session or offer as a square size to pair with their first year Album. The outside of the box can be wrapped in any of our cover material options, or custom printed so you could include a newborn image or design with baby’s name and birth date.
Order an Image Box with a mounted and matted Photo Print from the newborn session. After each new photo shoot, present another print that they can add to their box.
Our Image Boxes are a luxury and affordable way to safely hold, preserve, and even display Photo Prints + more. Your clients can add their own mementos too, like baby’s hospital bracelet or first pair of shoes. Your clients will love the extra effort you put in to make the presentation of their prints extra special, and they’ll really appreciate receiving a keepsake box!
Add Mini Books as Mini Gifts
With up to 14 customizable panels, Accordion Mini Books are made to unfold multiple images, front and back. You can deliver Mini Books inside the Image Box with prints after the newborn session or surprise your clients with Mini Books as holiday gifts. You can also offer Mini Books a la carte after any baby session — for parents to collect and give to friends and family as gifts.
Celebrate Baby with Cards
Help your clients announce the arrival of their newborn by offering custom designed Cards. From newborn announcements to thank you cards, you’ll be able to personalize card designs for every client. Easily share proofs for client review and place the order online with drop shipping directly to your client.
The first year goes by fast. Help new parents savor it with keepsakes they’ll hold onto forever.
Incorporate any of these irresistible products into your baby plan: Layflat Books, Albums, Image Boxes, Mini Books, and Framed Prints.
Your clients will come back every few months, excited for more! They’ll thank you in higher investments and enthusiastic referrals.
