What every day should look like

The Time is Now, Cable News

We call for MSNBC and CNN to create shows dedicated to amplifying the voices of African-Americans and others too long not heard in mass media

Jeff Jarvis
Published in
4 min readJun 29, 2020

--

I wrote this in preparation for joining Pete Dominick on his podcast today to talk about the need to schedule a daily show in prime time. Then the Wall Street Journal reported that Joy Reid would finally take over Chris Matthews’ 7 p.m. time slot on MSNBC. As of the moment, nothing is official. So Pete and I went ahead with the discussion and I’m posting this:

My friend Pete Dominick and I have been banging the same drum over and over on social media and on his podcast: It is time — it is long overdue — for MSNBC and CNN to immediately devote at least one daily show each to the voices of African-Americans and other communities too long ignored. The reasons are many:

The most important story in this nation is racism and its unending impact. That is reason for a show.

The election this fall — the most critical election in more than a century — will be determined particularly by these voters, lead by African-American women. They must not be taken for granted by the Democrats, by fellow liberal voters, by candidates, or by cable news. They and their issues must be heard. That is reason for a…

--

--

Jeff Jarvis
Whither news?

Blogger & prof at CUNY’s Newmark J-school; author of Geeks Bearing Gifts, Public Parts, What Would Google Do?, Gutenberg the Geek