wizQ Insights #5

Handpicked articles on social and mobile games in Japan, China and beyond.

Last week, I got lots of positive feedback to the reddit posts about mobile development and marketing. So this week, besides the interesting articles about China and Japan, I will share some more posts related to mobile marketing. Check them out down below.

As always, if you have any questions, comments, or recommendations for us, feel free to reply to the email. Happy reading!

Cheers,
- Marcus Kay
Founder @ wizQ

Japan

“Naruto” Mobile Game is Coming Soon

Heads up anime fans! Official Naruto mobile game is coming to your smartphone very soon. The game Naruto Shippuden: Narutimate Blazing is a collaboration project of Bandai Namco and GREE. Follow the twitter here to get the latest updates.

The Incredible Game Boy Mailbox

Japan never fails to surprise me. This time, it’s the post mailboxes. I totally agree all post mailboxes should look like this.

China

Want to be the first to watch the Warcraft movie? You’d better go to China

China is getting the Warcraft movie before the US. What? Yes, you heard me right. Check out this post to understand why. Can’t go to China? Watch this trailer now to quench your thirst.

The China’s Answer to PlayStation and Xbox?

If imitation is the sincerest form of flattery, Sony and Microsoft may be feeling pretty special after the product launch by China’s Fuze Entertainment on Tuesday: The Fuze Tomahawk F1.

Mobile Marketing

How the App Store’s Ranking Works

Last week, I shared the reddit post about how to get your app featured by Apple. This time, the same author amirrajan talks about how the App Store’s ranking works. Besides his observations and actual data about app rankings, his advice on reviews and ratings is also gold.

Does being featured in App Store really help a lot?

There is so much to do to increase your chance of being featured in the App Store, but is it really worth it? This report from App Annie gives you a broader perspective of the impact of being featured in different countries. It is interesting to note the impact is substantially greater for games than for non-game apps.

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