Avtar and Google India Launch DigiPivot 4.0: Empowering Women in Digital Marketing
Avtar, in collaboration with Google India, has introduced DigiPivot 4.0, a groundbreaking digital marketing skilling program designed exclusively for women. With esteemed partners such as the Indian School of Business (ISB) and Hindustan Unilever Limited, this program offers free training to women who aspire to excel in the digital marketing field.
DigiPivot 4.0 welcomes women from various career stages, including those currently employed, on career breaks, or embarking on entrepreneurial journeys. Participants will acquire invaluable knowledge in digital marketing, supplemented by Avtar’s Intentional Career Pathing framework, empowering women to reimagine their professional trajectories.
The program boasts an impressive lineup of mentors, including senior leaders from Google, who will guide the cohort through experiential learning opportunities, such as engaging case study challenges. Additionally, distinguished faculty members from ISB will host sessions focused on core digital marketing skills and strategies.
At its core, DigiPivot aims to foster inclusivity and cultivate diverse talent pools, offering meaningful support to women in their career journeys. Recognizing the significance of upskilling underrepresented groups, the program is dedicated to building an inclusive workforce that mirrors the vibrant communities it serves.
To ensure comprehensive skill development, participants will undergo intensive virtual training encompassing technical proficiencies and essential leadership skills crucial for successful career pivots. This program presents a unique opportunity for women with work experience ranging from 3 months to 18 years, as well as those on career breaks, to empower themselves in the dynamic digital space.
Over the years, DigiPivot has garnered significant recognition, with previous iterations attracting over 2,000 applications. The program’s success is evident, with an impressive 67% of past participants successfully pivoting their careers. These remarkable outcomes demonstrate the effectiveness of the program in equipping women with the necessary tools and knowledge to thrive in the digital marketing arena.
Applications for DigiPivot 2023 are currently open, with the registration deadline set for July 9, 2023. Women across India are encouraged to seize this exceptional opportunity to transform their professional lives. Combining Avtar’s expertise, Google’s mentorship, and ISB’s academic excellence, DigiPivot 4.0 promises to revolutionize the landscape for women seeking to excel in the rapidly evolving world of digital marketing.
Through the collaboration between Avtar and Google India, their commitment to empowering women in the digital realm becomes evident, standing as a testament to their dedication to diversity, equity, and inclusion. Together, they are paving the way for a more inclusive future, where women can harness their potential and thrive in the digital marketing landscape.
