7 UX Quick Wins from Airbnb

I’ve just finished a UX audit of Airbnb’s website, and here are 7 brilliant bits I wanted to share.

Provide shortcuts to experimented users

Solution: Airbnb manages to tailor its UX to both. In the search engine, users can type a city name, but the engine offers to narrow down their search to homes, experiences or restaurants in that city.

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Airbnb’s search engine

Emphasize what’s going on

Solution: Animations are a good way to discreetly point users towards what’s happening on their screen. When users browse Airbnb’s calendar, the new month doesn’t just appear, it slides in. Bonus: the checkout layer opens automatically after a check-in date has been selected.

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Airbnb’s calendar

Hide unavailable features

Solution: Airbnb hides such elements, and only displays them when they can be used. In the search engine filters, the ‘Clear’ button only appears once users have selected one of the checkboxes.

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Airbnb’s filters

Facilitate navigation

Solution: The page features a sticky menu with anchors to facilitate navigation inside the page. Thanks to this menu, users seeking specific information don’t have to scroll endlessly, they can directly jump to the relevant section. Moreover, users know where they are on the page at all times, because the current section has a look that’s different from the other sections available in the menu.

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Airbnb’s template ‘Housing’ page

Be upfront

Solution: On a house page, the ‘Amenities’ section features both what’s present in the house, and what isn’t. Airbnb crosses amenities that could be expected but aren’t provided by the host, so that you don’t forget to check the availability of an item you wanted.

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The ‘Amenities’ section of the housing page

Don’t leave users in a dead end

Solution: This is fairly simple, yet rarely encountered. When this search engine has no result, a link offers to go ‘Back to all reviews’.

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Airbnb’s search engine for reviews

Contextualise your content

Solution: Here, Airbnb features the exact dates until which you can cancel, depending on the dates you entered. They even provide a short timeline for better visualisation. Thanks, Airbnb!

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The ‘Cancellations’ section of the housing page

Thanks for reading!

Women Make

Women Make is a community that supports women entrepreneurs…

This Too Shall Grow

Written by

One-person UX studio • Mindfulness by design • 🤖 Conversational UX • 🔍 UX Research • 💻 UX Design • https://thistooshallgrow.com/

Women Make

Women Make is a community that supports women entrepreneurs and put them at the forefront

This Too Shall Grow

Written by

One-person UX studio • Mindfulness by design • 🤖 Conversational UX • 🔍 UX Research • 💻 UX Design • https://thistooshallgrow.com/

Women Make

Women Make is a community that supports women entrepreneurs and put them at the forefront

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