New landing pages in ConvertKit! See how creators can grow their list in the next 11 minutes.
Building an audience is the most effective way to earn a living as a creator. In order to do that, you need effective landing pages and subscription forms.
If you’ve been using ConvertKit for years, you know that we have 3 opt-in forms and 4 simple landing pages. Today that changes.
We are launching 2 new forms and 14 new landing pages. These new templates will give creators the ability to grow their email list quickly, without needing to create a full website.
I’d love to show them to you now.
Does 11 minutes feel a little random? It is. We actually think you can create a great new landing page in ConvertKit in under 10 minutes. Then you can spend the extra minute with your family.
New forms
Our two new forms showcase images to immediately capture the visitor’s attention. Grab your own photo, fade it into a background color, add text, and you’re ready to go with a unique form!
These two forms join the five we already have. Soon we’ll be launching even more designs to give you more options to grow your audience in a way that matches your site design.
14 new landing pages
The bigger announcement is that we now have 14 new landing pages, which brings our total to 18 landing pages designed to help creators grow their audience.
These landing pages are designed for webinars, podcasts, book giveaways, coming soon pages, and so much more! And they’ve already been used to capture thousands of new subscribers.
Want to create your first landing page? Here’s an article on exactly how to create a landing page in ConvertKit.
Inspiration for landing page names
Originally we had names like “simple, sliding, sidebar, and minimal” for our landing pages and forms. That was fine with just a few templates, but as we added to them it was obvious that wasn’t going to work anymore.
ConvertKit is made by a diverse group of creators all over the world. In order to represent that more in the product, we decided to name each landing page after our favorite streets in each of our cities.
Anyone who has lived in Boise will know Harrison. If you’ve spent time in Portland then Hawthorne and Stark will be familiar. This is just a little touch we added to create something more personal to each of us.
It also enables us to easily name dozens of more landing pages!
Tracking scripts
Knowing who is visiting your page is important for measuring the success of each campaign. Now you can integrate your page directly with Google Analytics, Segment, and Facebook ads.
We also added SEO metadata settings so you can customize the title and description that will appear in search results.
Easily add custom fields
Each one of these forms and landing pages supports any number of custom fields so you can collect first name, age, interests, and a lot more. The most common use is to allow subscribers to segment themselves based on their interests through checkboxes or a dropdown menu.
To learn more about all the customization options read our full help article on the new form builder.
Completely redesign a page without writing CSS
The same landing page layout can be completely transformed to a different look and brand without having to write any code. The Stark landing page can be fun and creative or if you change it to black and white with a new image it becomes bold and modern.
Check out our help articles to see even more uses for landing pages:
🥗The Oxford Template for Food Bloggers
📘The Princeton Template for Writers
📷The Belmont Template for Photographers
Upcoming landing page challenge
On April 1st we are launching the 30 Day Landing Page Challenge to see who can get the best results with these new pages. The grand prize is $5,000 cash!
Check out the landing page challenge site to learn more.
What’s next?
In the coming months we’ll add functionality for easily discovering new pages, the ability to setup custom domains, and a direct integration with Unsplash to help you quickly find great photos.
Landing pages are now a primary focus inside ConvertKit so expect them to keep getting better!
Want to try them out? It’s free to start a 14-day trial of ConvertKit. No credit card required. Create your first landing page.