A Stupid Simple Way To Never Run Out of Things to Write About

No one talks about it.

Lea Bardot
Write A Catalyst
Published in
3 min readJun 11, 2024


Photo by Mauro Lima on Unsplash

I recently discovered a great way to get new ideas to write about.

And no one seems to talk about it.

We’ve all seen those articles by super-enthusiastic gurus telling us to ‘double down’ on what works.

It’s good advice. For sure.

But on Medium, we can get even more specific.

Here’s the idea.

Look at your most popular articles.

Now take a closer look.

Look at the specific parts people highlighted the most.

Those ‘top highlights,’ as Medium calls them, are the crème de la crème you’re looking for.

Think about it.

When someone stops to highlight a piece of your writing, it means something really triggered them.

And if there’s one piece that’s highlighted by many, then it’s a sign that it’s valuable.

Now, before you race off to dissect your top articles (which, by all means, do it!).

Let’s break this down a step further.



Lea Bardot
Write A Catalyst

Lea, 35, mindful, non-alcoholic. I write about how I’m slowly escaping my 9-5 by growing my online writing business. I’ve written about quitting alcohol too.