Here’s What You Need to Scale a SaaS Past $1M ARR

Lessons From a Founder Who Did $5M+ in Lifetime Revenue

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Most SaaS founders are good storytellers.

They talk about hockey stick growth, overnight success, and smooth sailing to millions in revenue.

Jacob, the founder of Rezi AI, doesn’t sugarcoat anything when he shares his real experience building a resume optimization SaaS from zero to $5.4 million in lifetime revenue with 3 million users.

When he did an AMA on Reddit, he dropped truth bombs that most founders won’t admit.

Here are the 10 most actionable insights from his journey that will change how you think about scaling past $1M ARR.

#1 When Bad Metrics Don’t Matter (And Why That Changes Everything)

Picture this.

You’re running a SaaS business, and every growth expert is telling you that 16% monthly churn will kill your company.

Your customer’s lifetime value is barely three months. According to conventional wisdom, you should be panicking.

But Jacob isn’t panicking, he’s printing money.

When someone pressed him about these “terrible” metrics, Jacob’s response cut through…