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How To Position Your Substack Publication To Add $2–5k (Recurring) To Your One-Person Business.
Hint: ‘writing well’ isn’t the only thing you need to do.
I was skeptical of Substack.
When I first joined the platform in June 2023, I didn’t see what the fuss was about. It seemed to lack basic features. And the user experience wasn’t great. It felt clunky and was a ghost town.
But Substack surprised me.
I came back to the platform in July 2024. They added incredible features such as DMs and Notes and made the overall user experience better. I started to use the platform more. Understood the philosophy behind it. And did my research on the Founders.
I’ve been converted. And I was too quick to judge. My bad.
With Substack, I’ve taken my one-person business to the next level. I’ve built a new distribution channel, created an owned audience, and built a complete sales and marketing funnel on the platform.
I’ve gone from $9–18k in the 7 months on the platform.
Here’s how to add $2–5k to your one-person business with Substack.
You have a superpower.
What is it?
