Artificial Intelligence

How Soon Will ChatGPT Replace Google as a Search Tool?

Will user efficiency and gratification displace the giant of search engines?

Timothy Key
Write by Fire
Published in
4 min readJan 21, 2023

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Photo by Priscilla Du Preez on Unsplash

Google is worried. According to this article in the New York Times original Google founders Sergey Brin and Larry Page have been spending a lot more time at Google headquarters over the last month.

Page and Brin have taken a distant approach at Google for many years after stepping down from daily hands-on roles at the search engine giant several years ago. Prior to last month, visits from the founding duo were infrequent and mostly were to discuss long range plans and several moonshot projects.

According to the Times the reason for renewed founder attention is the development of a chat bot by a company called Open AI: ChatGPT. At its heart ChatGPT replies to written prompts with replies generated from processing massive amounts of data available on the internet.

Different from a search engine which goes out and finds the data and retrieves it displayed in a ranked and preferential order according to the search engine’s proprietary algorithm, ChatGPT goes one step further by distilling this information down to a single list. Ostensibly ChatGPT seems to refine and synthesize the…

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Write by Fire
Write by Fire

Published in Write by Fire

Re-inventing the way we see ourselves in a changing world. Articles on self, organizational leadership, finance, innovation and some travel.

Timothy Key
Timothy Key

Written by Timothy Key

Retired from fire service after 26 years. Writer and world traveler. I believe compassion, grace and gratitude are contagious and should be spread liberally.

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