7 Ways Scammers Trick You With Classic Copywriting Tips
They’re classics for a reason I guess…
Almost exactly one year ago, I was the victim of a phishing attack.
I thought I knew all the signs of a scam, and yet, some lowlife still managed to get $1,000 from me.
I’ll tell you what happened but first, as a writer, I’ve also been thinking a lot about why phishing attempts are successful…
Most of these attacks are carried out in writing, after all.
Whether it’s a text message, an email, or a DM on social media, phishing scammers often attack via the written word.
Now, I want to be very clear up front that I am not in any way promoting phishing attempts or glorifying what these people do. Quite the opposite.
I was extremely embarrassed when I got scammed and want to encourage more people to be vigilant about sharing information online, even with people they think they know.
Unless someone is standing in front of you in real life, it’s very difficult to know for sure you’re talking to the person you think you are.
That said, I do think it’s interesting that phishing scammers use some very well-known writing and marketing tips to carry out their attacks.
