How To Not Be a Generic Content Writer

Seven tips to become the writer you admire

Manisha
Writers’ Blokke
6 min readJun 9, 2021

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Photo by Moose Photos from Pexels

After writing each day and posting alternatively for about three months, I realized I’m just filling up the spaces on my blog. I took a bit of time to realize that if I wanted to be a well-paid writer; I need to stop being generic.

I need to stop telling people what is apple or orange because they already know as the definitions are already available in a massive quantity.

Rather, I have to provide them with the recipe and teach them how they can be or make something out of the knowledge they are consuming. Below are some tips I’ve been following for so long that have helped me add a preference taste to my contents. Also, it helped me improve my writing skills and elongated the virtues of being a writer.

1. Start Imitating Pro Writers Instead Of Duplicating Their Content

We all, in the beginning, come up with the ideas of converting the published contents into our own words and serve our readers with it. But duplicating others content will never get you out of the crowd, nor you’ll learn the skill of convincing your readers to take some action.

Despite duplicating the content, start imitating the writers you aspire or find competitors of the same niche as yours and analyze how things work for them.

Look out at how the leading writers interact with their readers or how they spruce up their contents, and what elements they use. Which writing strategy they follow or how often they produce content.

One thing is certain here, to be a top writer like Tim Denning, you don’t have to produce content with the same capacity, quantity, or topics as him. But inspect how he made things work for him today or in the past.

2. Find Out the Ultimate Motive of Writing Content

Do you know the ultimate motive of your writing? If you are a freelancer and write on a contract basis, your ultimate intention is to provide the clients with what they’ve asked for and get paid. If you’re a copywriter, the ultimate motive of writing is selling products or services through your copy.

But if you’re a general content writer who writes niche-based contents, what’s your ultimate motive? A generic writer focuses only on producing content, whereas a non-generic writer focuses on:

  • Providing a quality piece
  • Publishing their content more often
  • Promoting their work everywhere
  • Bringing their readers onto their email list
  • Turning users into a daily consumer

If you’ve just started writing contents for your blog or portfolio, then you can’t immediately start building an email list. Then your motive should be to provide your readers with what exactly they’ve been looking for and make their work as much easy as possible. So that they desperately come over to your site/posts.

3. Build Confidence in the Writing Pieces You Provide

A generic writer isn’t much confident about the contents that they’ve written. Their ultimate motive for writing content is to somehow convert the published content in their own words, hit the publish button as soon as possible and wait for views.

If this is the case, you will never be what you aspire to be, nor you’ll get what you desire to have.

You have to back your content with proofs and facts and establish EAT (expertise, authoritativeness, trustworthiness). Every expertise statement, claim, quote, or acknowledgement you’re providing in your content must be backed up with accurate evidence and linked to authentic sources.

You’ve to be confident with what you’re providing by establishing EAT on your post. Unless you provide authentic and trustworthy content, you will be restless and doubt yourself.

4. Despite Listening to Others’ Advice, Try to Implement Them

A generic writer focuses more on collecting information but implements a small fraction of the advice they have learned. Unless the generic writers fail in achieving the result, they don’t implement the lessons they have been collecting.

A generic writer seeks ready-made information. They search for cheaply available step-by-step information that is effortless to implement. This brings definite failure with intensive grief.

Despite merely listening to the advice or laying eyes every time your favourite writers post something, try to implement the advice or lessons you have learned.

Learn the language, techniques, and patterns of your favourite writer or competitors, and then start adapting that style to make it your own. Be aware not to copy exactly as it is.

5. Be Independent by Learning Every Required Skill

Writing content isn’t only about writing a piece of information that the readers need. But you need to master skills of researching, writing format, establishing EAT, copywriting, etc. This is not only it.

You will also have to master skills that can bring you above the crowd, i.e., master the skills of writing intriguing and eye-catching headlines, introduction, conclusion, etc.

And this information is not yet provided with all in one specific place. Hence, before starting a blog or creating contents, you need to deep dive into the information related to your niche. Things will not work if you are not specific about your own work.

Learn to provide your readers with something that can bring them again and again to your post. Put yourself in the reader’s shoes every time you write any piece of content, and ask yourself did you like it as a reader? It ensures that you must prepare thought-provoking content that interests readers for some takeaway.

6. Nurture the Elements of a Non-Generic Writer

Do you know how the non-generic writers keep up their pace and performance and become great at their works eventually?

  • They never rely on half-read information.
  • They update their knowledge with time.
  • They treat their work as their profession.
  • They are consistent in their work.
  • They think about the readers in the first place.

Whereas a generic writer reads only headlines, complains about the shortage of writing ideas. Besides, a non-generic writer is a great storyteller. They know how to convince, approach, interact with their readers.

Being interactive with your readers increases the chances of high engagement. Enrich your contents with real-life examples, anecdotes, or reveal your own thoughts and perspective that readers can resonate with.

7. Be Bothered to Promote Your Work Hesitantly

Building an audience is really difficult at the beginning. But once you know how to bring people to your articles, it doesn’t seem that daunting. If you’re not promoting your work initially on any social media platform, you are missing an enormous chunk of opportunity.

That’s the reason I said, don’t hesitate, be shameless. Promote your work without thinking much about other things.

Promote your work wherever you can without thinking about what others will think or react to it. You only have to make your piece a need or learning opportunity for someone to bring them repeatedly on your post.

To establish a prodigious presence on social media, provide your readers with free tools, techniques, information, or whatever you can. Treat your reader like they are your friends and help them, expecting nothing in return. Teach them how to do or achieve something with less effort.

Closing Thoughts

Being a generic writer would be immensely excruciating if you don’t get the results you’re looking for. Unless you get out of generic jail, you will feel you’re limited to your niche or the benefits it can provide. But the above seven tips can help you immensely as they did to me.

Do you know something other than the above seven tips to becoming a non-generic writer? Sum it up below!

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Manisha
Writers’ Blokke

Student | Content Writer| I write about Self-Improvement, Productivity, Writing, Life, and more.