Beyond the Business Model Canvas
Connect tools together in a workshop flow for maximum effect
Almost ten years ago, the book Business Model Generation by Alex Osterwalder and Yves Pigneur changed how innovation was done. People that had no prior experience working with post-it notes and visual templates suddenly faced the nine building blocks of the Business Model Canvas.
It has become an amazing success story. So much so that today, it’s becoming increasingly difficult to find people that have not heard of the Business Model Canvas or its most well-known descendants, the Lean Canvas and the Value Proposition Canvas. Almost every innovation session revolves around putting post its on a template in some way. And I think that is a good thing. For the most part.
Get visual
Why is it a good thing? Well, working with visual canvases is a great way to facilitate difficult conversations and discussions, and quickly and efficiently come up with new ideas as a team. they help you streamline the thought process and get to where you need to go quicker.
When you use a tool like the Business Model Canvas in the right way, it brings energy and makes your process more effective. People stop wasting time discussing the things that are not important. That is what a canvas does for you.
