Bitcoin Could Rally Further as Tesla Leads Corporates on Treasury Investments.

XcelToken Plus
XcelPay Magazine
Published in
3 min readFeb 10, 2021

Bitcoin’s bull run may be set to intensify as the market anticipates a pick up in corporate demand prodded on by Tesla’s major investment in the cryptocurrency

“The market is now pricing in a high likelihood that many other corporations will copy Tesla,” one trader informed me recently.

“Prices can fly very high, I expect other heavyweights to follow suit,” trader and analyst Alex Kruger told CoinDesk over WhatsApp, referring to Tesla’s bitcoin purchases made earlier this year.

On Monday, the electric car maker disclosed its $1.5 billion investment in bitcoin and signaled openness to acquire more digital assets, kicking the bitcoin market into overdrive. Bitcoin saw a record single-day move in dollar terms on Monday, rising by over $8,000 to levels above $46,000 and roaring to fresh lifetime highs above $48,000 early today, CoinDesk 20 data shows.

The market is now pricing in the likelihood that other corporates will copy Tesla and Microstrategy’s neo-treasury management strategy, according to John Cramer, trader at GSR. “Tides are continually shifting in crypto and what may be lurking close to port are sovereign funds becoming the next wave of institutions to adopt this corporate playbook,” Cramer said in a Telegram chat.

While several publicly listed companies such as MicroStrategy have adopted bitcoin as a treasury asset over recent months, Tesla’s move is notable given that it is the first Fortune 500 company to diversify cash holdings into the cryptocurrency.

“Although the actual amount isn’t large comparatively, the signaling effect and market reflexivity of projecting other global market-leading companies to do the same will have a positive spiral effect on prices,” Singapore-based QCP Capital said on its Telegram channel.

“Reflexivity” is a theory that a positive feedback loop between expectations and economic fundamentals can yield a substantial price rally. Tesla’s bitcoin buys may have validated the long-held bullish narrative that the cryptocurrency acts as a reserve asset. More buyers, therefore, could join the market, putting upward pressure on prices.

Investor interest in call options (bullish bets) has now increased in a sign investors are positioning for a continued price rally.

Additionally, multiple 100-plus call option contracts have been bought at strikes of $44,000, $48,000, and $52,000, according to Swiss-based data analytics platform Laevitas.

The “Elon [Musk] rally” has established $42,500 as the new support, and prices could rise to $50,000 in coming weeks, according to Dibb.

The cryptocurrency may face some selling pressure if regulators express concerns regarding Tesla’s plans to adopt bitcoin as a payment means for its vehicles.

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