MADWallet CMC Campaign New Update

Emmanuel
Xend Finance
Published in
3 min readMay 3, 2023

We’ve received feedback from our esteemed users about the recent changes made to the MADWallet CMC campaign. We want to take a moment to address the changes and why we made them.

We want to assure you that the extension of the campaign deadline was made in order to better accommodate all of our customers and to provide everyone with an equal opportunity to try out our new product launch and get incentive while doing that.

The 1,000,000 $XEND reward pool is from Xend Finance ecosystem allocation and the initial idea was to reward users that perform transactions using MADWallet monthly from the reward pool based on the total transaction volume and reset the leaderboard . The first month campaign was supposed to close after 30th of April and then the leaderboard reset for a fresh campaign for the month of May and it will continue like that until we exhaust the 1M $XEND reward pool. We see the CMC campaign as a general campaign that will encourage new users to use MADWallet for their usual crypto transaction against other wallets while we have other short campaigns in collaboration with other communities like we did with Spooky Finance and Single Finance.

However, we understand that not communicating the campaign idea and terms properly may have caused some disappointment for those who were excited about the initial prize, and for that, we would like to offer a sincere apology. We regret that there was a miscommunication on our part and will ensure this does not reoccur.

We understand how frustrating it can be to have set plans disrupted. We are offering all winning participants for April a pool prize of 40,000 $XEND against the stipulated monthly 20,000 $XEND rewards which will be sent to their wallets in the next 24 hours.

Going forward, rewards for the CMC campaign would be awarded based on transaction volume ONLY, not transaction count and transaction volume. This is to encourage people to use the MADWallet for just their normal crypto transactions. We will also reset the leaderboard every month (starting the 1st of a new month) and offer a 20,000 $XEND pool prize to the top 20 users on the transaction and media leaderboard. We might have extra rewards for top users with very high transaction volume or highly engaged media content which we will communicate properly at the start of the month in question.

Our users are at the heart of our success, and we value your loyalty and trust. We hope that you will accept our apology and continue to engage with us as we work to improve and provide even more rewarding campaigns in the future.

If you have any further questions or concerns, please do not hesitate to reach out to us. We are always here to listen and help in any way we can.

Please kindly note that the Xend Finance team still have the sole right to change the campaign terms and conditions over time based on feedback from our users.

Thank you for your understanding and support.

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