New funds, new name, new era — XRC Ventures

XRC Ventures
XRC Ventures
Published in
2 min readMar 20, 2023

We are excited to announce XRC Labs is now XRC Ventures. Our new name reflects our growth and evolution as a firm with the addition of new funds, our expanding investment portfolio and team, and our continued commitment to championing remarkable founders in areas of retail technology, consumer goods and the consumerization of healthcare.

In 2015, XRC Labs was introduced to the venture and startup community with the XRC Accelerator Fund — from which we invested in the most promising pre-Seed startups in retail technology, CPG and the consumerization of healthcare. It’s been an incredible journey, and XRC has since invested in more than 120 startups from its Accelerator Funds, I — VIII. Notable consumer brands like Billie and TerraKaffe, platforms like Shopshops and Snappy, logistics solutions like Fillogic and Gather.ai, and digital healthcare solutions like MD integration and Sanguina.

In 2019, we opened the Opportunity Fund I to support our technology and capability-based startups coming out of the XRC Accelerator that were growing in later rounds of financing as well as direct, non-XRC startups that approached us for our network and expertise. And for consumer brands in the beauty, personal care, home goods and health and wellness categories, we opened the Brand Capital Fund in 2022 to rethink the way consumer brands are supported and grow quickly.

To-date, we have invested in more than 30 startups across the Brand Capital and Opportunity Funds including XRC startups like Fillogic, Recurate and Gather.ai as well non-XRC companies like Solawave, Naked Sundays, Raydiant, HILOS.

We know this year has been turbulent for our industry, but we are inspired everyday by the ingenuity and perseverance of our founders. We are optimistic for the possibilities that lie ahead and are excited for this new era at XRC Ventures. Thank you to our XRC community of founders, investors, startup mentors, and partners: The Estée Lauder Companies, the TJX Companies, GS1 US, Fenwick, Brex, UPS, Clearco, and others.

Learn more about our newest funds at xrcventures.com.

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XRC Ventures
XRC Ventures

Venture firm & startup accelerator investing in pre-Seed to Series A companies in retail tech, consumer goods and consumer healthtech.