7 Tips to Become an Influencer

In the 21st century, anyone with a smartphone is a creator. But does it take more than a smartphone to commence as an Influencer? The answer remains yes.

Let’s start by understanding the basics

Are Influencers and Content Creators the same?

No, they’re not the same. While a Content Creator is anyone who creates high-quality digital content, right from photos to videos, to literally anything that’s digital. An Influencer is someone who has a huge fan-following irrespective of their content, their main focus is creating engagement.

According to the metrics, 74% of the people trust & follow the recommendations by Influencers.

Creating meaningful & quality content requires various methods, strategies and hours of brainstorming. But a lot more is required to keep your audience engaged. Our team has gone through several strategies which will help you become a top-notch influencer.

Find your niche

Figuring out your distinct niche is the first step you need to take before creating content. Look around, what you’re good at, what are your strengths and plan your content based on that.

A recruit with a plan is way better than a genius with no plan.

Target the right audience

Not everyone you find on the internet will follow your content. Study the demographic and then move on to targeting the right audience.

Whether you’re building your fanbase on Instagram or some other social media platform, reaching out to the right audience is necessary.

Creating quality & engaging content is the right way to grab attention,

Build a Content Strategy

Once you know what your audience likes and what they’re looking for, create similar types of content. Post during peak hours (When your users are most active.) This method will boost engagement and will provide you with a better reach.

Relate to the people

Users follow influencers who they can relate to. Share your personal experiences, ask them about theirs; this will help you understand your audience, relate to them even more and eventually influence them.

Start Influencing

The right meaning of influencer is when you have the power to influence your users’ decisions. What’s an influencer who doesn’t influence his audience?

Be unique in your own way

Be different. If there are 100s of beauty bloggers/fashion photographers on a platform, do something that’ll make you stand out.

Engage with your audience and provide them with something extra. Be your own boss.

Stay consistent

If you’ve planned to become an influencer on a long term basis, it’s important to stay consistent. Consistency and communication are key. Numerous influencers drift off their path because either they don’t see conversions or get bored. Consistency might sound easy but has knocked several influencers out of the race.

Influencers are the perfect bridge that connects users and brands and not merely a marketing tool. A platform like Stage provides opportunities for such influencers to collaborate with famous brands and monetise their content.