Data curation, XYO, & You

How individual users can help craft their Metaverse future

Taylor Williams
XYO Network
Published in
3 min readMar 25, 2022

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Data Curation Pros and Cons

According to Wikipedia, data curation is defined as “the organization and integration of data collected from various sources.”

In the modern online experience, data curation is why the last thing a person searched for suddenly appears plastered in ads on all the websites they visit. On the plus side data curation makes it possible for Spotify to recommend an artist similar to others you frequently listen to, making it easier to find new music to enjoy. It also allows Netflix to find new movies or shows you may enjoy based on your viewing history — and it can also get a little weird like when your real-life conversations start showing up as advertisements in your Instagram feed.

On the downside, large databases of detailed user information are ideal targets for hackers looking to maximize their score, which can lead to negative outcomes for those users, like phishing attacks and identity theft.

While the benefits of data curation and a personally tailored online experience can be quite helpful, it’s clear that the current model is lacking in user protections, while the monetary benefits of all that data is siphoned off by multi-billion dollar corporations.

XYO Gives People a Say in Their Data Curation

XYO is well aware of how the current data model benefits big corporations at the expense of the everyday person and has set out to upend the current model. To achieve this, XYO is empowering individuals by helping them participate in the world’s data economy and directly control access to their data.

Users in the XYO ecosystem own their data and have the ability to grant or remove access to that data at will — meaning that only information they want to be shared will be shared. With XYO, users can benefit from an individually tailored browsing experience based on curated data.

XYO also allows for the self-curation of data. The idea behind this self-curation is to ensure that what is included in a person’s history is actually pertinent to them and not a false conclusion generated by errant searches or random explorations outside of their everyday interests.

XYO Rewards You for Your Data

The other benefit of the XYO network, unlike traditional corporations, is that XYO actually pays users for the user of their data. So, not only can you control how and when your data is used for data curation, but you get paid for allowing XYO to utilize your data. It really is a win-win situation for users. Your data is in your hands, giving you actual content curation that pertains to you, all while earning digital currency.

The Future of Data is in Your Hands

As our society continues to merge the physical world with the virtual, otherwise known as the Metaverse, XYO is perfectly positioned to bridge the gap between real-world information and online data to help create an individually tailored Metaverse experience. XYO has set out to make this idea a reality, while also giving individuals control of their data without any outside interference, thus enabling them to reclaim their data ownership.

If you’re interested in learning more about how XYO helps users take back control of their data as we transition to the Metaverse age, click here to visit XYO and begin your journey to data ownership.

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Taylor Williams
XYO Network

Head of Content at XYO & XY Labs. Lifelong writer and musician. Music obsessive.