The ZOM Perspective: Begin Mission

Sanjé Witter
Yazom
Published in
2 min readFeb 21, 2019
Yazom Banner and Slogan

THE START
Yazom is a health start-up located in the Caribbean Island of Jamaica and has been in operations since 2014. At Yazom, the goal is to provide health-based solutions to consumers and extend offers of care by equipping the medical fraternity with our healthcare services platform. The ZOM architecture is Yazom’s entry into the Blockchain industry and is an extension to our healthcare services platform by including decentralized features. The key benefit is in granting users the autonomy to access and share their health data from any location across the globe. Additionally, a suite of tools will be provided for developers to build healthcare-approved DApps.

PERSPECTIVE
ZOM is ‘consumer facing’ meaning that the approach starts by solving the consumer’s problems before addressing those encountered by the healthcare fraternity. This is of so much importance in such a way that at ‘Yazom’ employees are asked to not use the word healthcare and instead declare that the focus is on maintaining consumers health and in the event that intervention is needed, care is provided. It is certainly an apt way of putting it and helps to remove the stigma that focusing on health meticulously is for the critically ill and elderly.

CONSUMER AUTONOMY
The data provided to the medical fraternity by consumers (we don’t call them patients) is often inaccessible whether by refusal or defunct operations — See this story of 21 year old Caitlin Secrist whose condition maybe fatal for more clarity.

At Yazom we have a different approach and structure altogether. The consumers are omnipotent as it relates to their data. They can choose which medical professionals have access by granting read and write privileges while also rescinding them if the need arises. Think of this approach in similar vein as a Workbook. The owner of a workbook can create many sheets. Each new sheet is owned by a medical professional but the entire workbook belongs to the consumer; this is key in our approach and allows for consumers to have complete autonomy.

Workbook demonstration to show clarity (Not actual user interface)

THE JOURNEY
Yazom began its journey as Potion Owl in 2014 before rebranding in October of 2018. The mission remains the same; prioritizing consumers’ health and providing them with the means to access care from anywhere at anytime because “life happens”. Our immediate focus is on addressing the Caribbean with eyes for expansion into Central and South America before the end of 2020.

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Sanjé Witter
Yazom
Editor for

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