Improve your website rank using SEO, tips from my personal experience

Sonali Hirave
Yeello | Digital Marketing Platform
4 min readNov 1, 2017

I’m sure you are here means you own a website or you are holding a task to improve website’s search engine rank. If so, you are at the right place.

There are billions of websites on the internet today, that’s why it becomes very challenging to get your website on the top of search results. Most of the search engines show 10–15 results on each page & many people are damn struggling to get their website on the first page of search result. I’m going to give you few tips today which helped me for my other website to get on the first page of the search result.

Here you go:

  • Identify your target keywords
  • Focused on your content strategy
  • Get your on-page optimization perfect
  • Generate a lot of backlinks
  • Work on social networking

Identify your target keywords

First & foremost important thing of the SEO is to identifying your right keywords. Don’t try to trick the search engine by repeating the same word over and over on sentences. It doesn’t work at all. In fact, some of that behavior even get your website bad reputation. You can use the similar keywords properly to make good sentences. Here is my personal advice for keywords in SEO.

There are many tools which can help identify proper keywords related to your business, service or product like Google Keyword Planner, SEMrush, Google Search Console, KWFinder likewise.

Focused on your content strategy

For content strategy, you should start a blog on your website. This allows you to constantly add new and fresh content to your website. The search engines love websites that are constantly updated with fresh content. In their eyes website that is constantly updated provides more value to the end user.

Every new blog post that you publish gives you great opportunity to spread it through social media, make some quality backlinks which helps to drive more traffic back to your site. Use your blog as a way to connect with your audience, the search engine automatically high your SEO ranking.

Give a strong opening paragraph that says what your page is actually about and takes as much as content about your product and uses also proper targeted keywords. You can also write blog posts about your product. This is just good practice, but it may help search engines find your page, too.

Get your on-page optimization perfect

For on-page optimization guide was created for every business who wants to achieve top organic search results in order to take advantage of consistent organic search traffic flooding their website. Many businesses are so quick to start a search engine optimization campaign that they ignore and neglect one of the most important pieces of successful SEO.

On-page optimization guide is designed to help you make sure that your website is properly optimized. On-page optimization is not up to use properly then the website will never reach its full potential in the search engine results.

Generate a lot of backlinks

One of the biggest factors Google looks at is the quality links on your website. While the wrong approach and the wrong links can get your website penalized, the right high-quality links can help you reach the top of the organic search results.

Work on social networking

Social networking sites are one of the best ways to promote your website, but it is unclear how much it will affect your rank directly. You have to continuously promote your product with impressive engaging content and banner images. That said, you may find that a great deal of your traffic comes from social networks, so be sure to make your content “social friendly.”

Let’s say your website is linked by some very large news websites. Google will interpret this as a signal of trust that is, these large websites trust you, and recommend the content on your website — and improve the ranking of your site as a result. So we only do link building that is organic and designed to naturally improve your search engine results over a time.

Sometimes, we have to view short-term but SEO is the concept to practice for long-term. In the long run, with an eye on conversion and ultimately revenue, it’s often a smart move to prioritize user experience instead of milking every last SEO trick.

Thanks for reading!

Cheerrss!!

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Sonali Hirave
Yeello | Digital Marketing Platform

Self-thought Software developer, with past experience in Graphics Designing, & Digital Marketing. I like to learn & explore new things.