Introducing YGG’s India-focused SubDAO, IndiGG
Backed by Polygon Studios, IndiGG is an extension of the main Yield Guild Games (YGG) DAO. As a regional subDAO, it is focused primarily on expanding the play-to-earn opportunities in India, with the goal of onboarding passionate Indian gamers into the Metaverse and maximizing their earning opportunities.
Today, India is home to roughly 430 million active gamers who mostly play mobile games, with PlayerUnknown’s Battlegrounds (PUBG), Free Fire and Call of Duty: Mobile being the most actively played games. With a population of over 1.38 billion, India has the largest gaming talent pool in the world — and IndiGG is looking to onboard and involve members of this community who are still unaware of the play-to-earn gaming model that rewards players for the value they bring to budding game economies and creates an impact on many people’s lives.
“Our approach to getting play-to-earn and crypto towards mass adoption as guilds is by actually going town to town, village to village, city to city, and onboard communities to Web3, but this is not something we could do on our own,” stated Gabby Dizon, co-founder of Yield Guild Games. “SubDAOs like IndiGG allow us to continue that grassroots adoption.”
Taking on the mission of empowering these communities, IndiGG has already made significant headway by partnering with multiple NFT games that can be a gateway for these communities to learn about crypto and DeFi. The IndiGG Discord server houses over 4,400 dedicated and supportive members who are contributing towards the success of the subDAO.
Growing its local operations, IndiGG has already begun with onboarding 456 scholars, organizing educational bootcamps, hosting various community tournaments for Axie Infinity scholars, and participating in other community activities such as emoji contests and AMAs with builders and founders in the blockchain gaming space.
IndiGG raised a US$6 million funding round, with investors from the likes of Sequoia Capital India, Lightspeed Venture Partners, Animoca Brands, Jump Capital, Variant Fund, Dune Ventures, Griffin Gaming Partners, Transcend Fund, Play Ventures, Backed, Sfermion, Infinity Ventures Crypto, YGG SEA, Emfarsis and others. An additional US$1 million pre-seed was also led by YGG.
Alongside this, many angel investors also joined in to support YGG’s first subDAO for the Indian region, including Reddit co-founder Alexis Ohanian, Brevan Howard Asset Management co-founder Alan Howard, and executives from the Indian gaming and entertainment industry like Hungama, Nazara, Winzo, Hindustan Talkies and Mobile Premier League (MPL).
With this funding, IndiGG has already begun acquiring assets in various game genres that implement the play-to-earn model, offering scholarships in games like Axie Infinity, Pegaxy, Nyan Heroes, WonderHero, CyBall, Fancy Birds, and Sipher, while looking to add more games to its growing list of partners.
IndiGG has also recently announced its upcoming initial exchange offering (IEO) on the FTX platform that will take place on March 8, 2022. With this joint campaign undertaken by FTX, YGG and Polygon, this launch will celebrate the IndiGG IEO. See here to know more details on how to participate.
To promote the vision of an Indian subDAO of YGG, the team at IndiGG hosted a Twitter Spaces event with YGG Co-founder Gabby Dizon to discuss the opportunity that Web3 brings to the Indian market.