Sowdri Murugesan
Aug 20, 2018 · 3 min read
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Zagl Social Shopping Platform is a host for a lot of shops. At the core of Zagl’s philosophy is to provide a direct relationship between the shop and it’s customers.

Unlike other ecommerce platforms where the platform plays like a middle man, Zagl is all about providing the infrastructure and getting out of the way such that the customer and the shop can trade directly.

In order to facilitate this, we are using a technique called deep link

Understanding deep link

Deep link is a technique that is very similar to the hyperlink in the web, while hyperlinks link pages on the web, a deep link can go much deeper, like taking you to a specific screen within an app. We have provided unique deep links for each of the shop on Zagl. You can get the deep link for your shop on the dashboard as shown in the screenshot below.

The short URL in the bottom right is the deep link for this shop on Zagl App

QR Code

On the same dashboard will also find that there is a QR code, which is automatically generated and unique for each shop. The QR code is nothing but a different representation of the deep link. This is extremely convenient for print media where the user can simply scan the QR code from his mobile and he will be directly taken to your shop on Zagl.

If he has not install Zagl app already, he will first be to take to the AppStore or Play Store and after the installation is complete he will be taken to your store as before.

You can imagine the QR code as a gateway to your store on Zagl App

Posting on Facebook

Most of our clients constantly post updates on Facebook, so we recommend them to include the deep link as the footer for each post, such that the customers will know how to follow their shop on Zagl.

Whenever the link is used as a part of the Facebook post, Facebook automatically creates a preview of this URL, which we have designed to show your shop’s icon along with the name and short description. The following screenshot shows the preview created by Facebook for Cafe Demo.

Upon pasting the link, Facebook creates this preview with the stores icon, name and description

To summarise, add the deep link of your store in your Facebook post, and this simple act will create a beautiful preview that links directly to your store on Zagl App

If you would like to know how to setup your store on Zagl, please visit our website at www.zagl.io or write to support@zagl.io. We would love to hear from you.

Photo by rawpixel on Unsplash

Zagl - Mobile Commerce Platform

The smartest alternative for a mobile app

Sowdri Murugesan

Written by

Co-Founder @ Zagl & Sustainable Restaurant Movement

Zagl - Mobile Commerce Platform

The smartest alternative for a mobile app

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