Fully automate & drive highly targetted traffic from Reddit to your website (using AI)
A step-by-step guide on how to drive highly targeted and relevant traffic from Reddit using Zapier and ChatGPT.
by It's AI Thomas
Saturday 10 Feb 2024
Reddit, known as “the front page of the internet,” is a valuable platform for driving targeted traffic to your website.
- Especially after the recent update in November 2023 where Google’s new tools helped discussion forums and social media platforms like Reddit rank higher in search results.
This guide outlines a method to automate the process using AI, specifically focusing on leveraging WordPress, Zapier, and ChatGPT.
The process involves creating engaging titles for Reddit posts that link back to your articles, resulting in increasing visibility and targetted traffic for your pages.
For those who enjoy watching videos rather than reading, I’ve also made a short video explaining and showing you everything that you need to know:
Step 1: Setting Up the Trigger in Zapier
The first step is to set up your trigger in Zapier using your content management system (CMS) like WordPress.
1.1. Start with WordPress
- The automation begins when a new post is created on your WordPress site — this event triggers the workflow.
- Start by choosing WordPress as your trigger for the Zapier's workflow.
- In the “Event” field, choose “New Post”.
1.2. Integration with Zapier
- After that, in the “Account” section in your trigger, you will need to connect your WordPress to your Zapier account.
- The first step in connecting WordPress with Zapier is to have the Zapier WordPress plugin installed.
- Then, you will need to fill out your Base URL, Username, and Password for your WordPress account.
1.3. Specify the Trigger
- In the “Post Status” field, choose “Published”.
- In the “Post Type” field, select “Posts”.
Step 2: Crafting Titles with ChatGPT
The second step includes crafting engaging and clickable titles for your Reddit posts.
2.1. Use ChatGPT for Reddit Title Creation
- The next step involves using chatGPT to craft human-like, engaging titles for your Reddit posts.
- These titles will link back to your article.
- Choose “ChatGPT” as your app in the first action after the trigger, and choose the “Conversation” as your event.
2.2. Setting Up the Prompt
- Create a prompt for ChatGPT that includes the context, details, and style you desire for the title.
- You can copy this one that I've made for you:
Context: (You are a marketing automation specialist who writes Reddit post titles.)
Details: (Never write more than 300 characters. The minimum number of characters in the title is 150 characters. Don't write any text before or after the title output. Don't write any quotation marks in the title. Don't use a colon in the title. Only capitalize the first letter. Don't capitalize the rest of the title. Make it a sentence-like. The title must be written in first-person narration, such as "I…". Write only one sentence.)
The article: ({Insert dynamic variable from your WordPress trigger called "Content Rendered"})
Style: (Educative, Friendly, intriguing, creative)
Based on these parameters, write down a Reddit post title.It’s a little different to write prompts inside Zapier, so if you want to know how to write them and leverage different parameters like prompt engineers do, get my totally FREE no-junk 3P framework here that will save you time and money.
- Be specific to ensure the titles are engaging and DO NOT appear as if they were generated by AI, especially since Reddit users are clever and they WILL notice, lol.
- The prompt I have provided above is written to do just like that.
2.3. Choose the Model and Adjust Settings
- Select GPT-4 for its advanced capabilities.
- Set a memory key to keep the title output format consistent across different articles that will be generated in the future.
- TIP: Adjust the temperature setting to ensure the titles are focused and less random — this is a good setting, especially for Reddit.
Step 3: Posting to Reddit
This includes leveraging Reddit’s app in Zapier to put everything together, distribute the article link with the ChatGPT title to different subreddits.
3.1. Select Reddit as the App
- Choose the event “New Link Post” to submit a new link post to a subreddit.
- Next, connect your Reddit to Zapier by using your Reddit credentials.
3.2. Configure the Post Details
- Firstly, in the “Title” field, insert your dynamic variable called “Repply” which includes your ChatGPT output with the Reddit title.
- Next, specify the subreddit where you want to post and use the title generated by ChatGPT.
- Remember NOT TO include
/r/. Only write the subreddit name in the “Subreddit” field in Zapier. - Lastly, in the “URL” field, include the dynamic variable called “Link” from your trigger to link to your article and direct traffic from Reddit to your website.
3.3. Repeat for Multiple Subreddits
- You can replicate this process for different subreddits to maximize visibility across various communities.
- By doing so, you will be auto-posting to multiple subreddits whenever you publish an article on your website!
- TIP: For distributing your article to multiple different subreddits at once, use the same prompt and only adjust your “Context” parameter.
- This will make all titles personalized to the specific subreddits!
- Here are the two other prompts I used for aimarketing and web_design subreddits:
Prompt for the AIMarketing subreddit:
Context: (You are an AI marketing specialist who writes Reddit post titles.)
Details: (Never write more than 300 characters. The minimum number of characters in the title is 150 characters. Don't write any text before or after the title output. Don't write any quotation marks in the title. Don't use a colon in the title. Only capitalize the first letter. Don't capitalize the rest of the title. Make it a sentence-like. The title must be written in first-person narration, such as "I…". Write only one sentence.)
The article: ({Insert dynamic variable from your WordPress trigger called "Content Rendered"})
Style: (Educative, Friendly, intriguing, creative)
Based on these parameters, write down a Reddit post title.Prompt for the Web_design subreddit:
Context: (You are a web design specialist who writes Reddit post titles.)
Details: (Never write more than 300 characters. The minimum number of characters in the title is 150 characters. Don't write any text before or after the title output. Don't write any quotation marks in the title. Don't use a colon in the title. Only capitalize the first letter. Don't capitalize the rest of the title. Make it a sentence-like. The title must be written in first-person narration, such as "I…". Write only one sentence.)
The article: ({Insert dynamic variable from your WordPress trigger called "Content Rendered"})
Style: (Educative, Friendly, intriguing, creative)
Based on these parameters, write down a Reddit post title.You can see that there are benefits of using parameters in your prompt to stay organized but also to easily edit and adapt your prompt in different scenarios! If you are interested in how to write prompts like these, get my totally FREE no-junk 3P framework here that will save you time and money.
- Congrats! You are done. By following this tutorial, you will auto-generate AI titles for 3 different subreddits, and auto-post on them when you publish an article on your website.
- Read more about troubleshooting and some extra tips.
Troubleshooting and Tips
What should be aware of?
Subreddit Restrictions
- Some subreddits may not allow URL posts or require posts to have specific flairs.
- Others may restrict new members from posting.
- It’s essential to test your posts and find subreddits that align with your content and accept your posts.
Other Benefits
- Posting on Reddit can significantly enhance your SEO efforts, as Reddit posts often rank well on Google.
- Especially after the recent update in November 2023 where Google’s new tools helped discussion forums and social media platforms like Reddit rank higher in search results.
- It also provides an opportunity for feedback and can potentially make your content go viral within the Reddit community.
Last Words
I hope you learned something new and you will try this automation for you or your business.
Remember, by crafting engaging, human-like titles and strategically posting in relevant subreddits, you can leverage Reddit’s user base to improve your website’s visibility and engagement.
😉➡️ My resources that will help you save time, money, and headaches: https://bit.ly/itsaithomas
