Design Your Visual with Picture and Font

ZeBrand
ZeBrand new Lab
Published in
2 min readOct 17, 2019

“90% of the information absorbed by the brain is visual.”

Taking this apt analogy in consideration, it’s possible to make your project attractive to the user. Or we could say that a company that is good at designing their thoughts through visual is likely to gain lots of followers of their service or product. And naturally, content that looks great is going to be shared. In other words, visual has a big impact on business.

Picture and font support the quality of your visual design, complementing the purpose of your project.

Let’s say you are working on a health project and you’re now working on a pitch. You have plenty of slides to describe your project.

But your slides are covered with words, words, words… right from the beginning to the end.

I’m sure any kind of investor would be falling asleep. So, what if your slide looked like this?

“Healthy”

“Sporty”

“Energetic”

I believe that these kinds of keywords may have come to the audience’s mind and that was the presenter’s intention as well.

“Tell a story by seeing”; picture could do so much to create such a scene. However, it was not just the picture that created this impression.
Let’s take a look at the other activities of the company.

From its websites to its products, you can see the company’s coherence in tone for the overall design.

Using a consistent font was what played some part in creating this impression on users.
Just like how instantaneously you could imagine Coca-Cola, Disney, and Airbnb’s designs, font is a crucial part of design to influence viewers’ impressions.

“So how can I find a design that matches my project?”

As you could already imagine there are a multitude of choices.
This is wonderful but beyond all it’s important that you choose the right design to match your project’s message.

At ZeBrand premium we curate your design by using our unique algorithm.
Just answer a few questions to brainstorm your character and we’ll do the rest!
Of course, designs are all available for download. Utilize visual and make your business expression more powerful!

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ZeBrand
ZeBrand new Lab

ZeBrand is a branding service built to help all entrepreneurs scale their vision for the world to see. Brand your way. https://zebranding.com/