Introducing Knowledge Swap Series

Why building a community in crypto is pivotal for your project’s growth.

ZeroSwap
ZeroSwap
3 min readMar 19, 2021

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Knowledge Swap Series

TL;DR: Today, we’re kicking off with an all-new series called the Knowledge Swap Series by Zeroswap, covering steps that projects can take to run a community-driven IDO and grow the project sustainably after that. In this post, the first up in the series, we will uncover — COMMUNITIES, the nuances around communities, and why they should be the center of attention to your project.

Hundreds of thousands of enthusiasts gather around projects that create level-playing playgrounds. More so, with what’s happening with DeFi, NFTs, and DAOs. They go from being enthusiasts to being loyalists to being ambassadors in no time as soon as they march ahead.

Let’s look at any top crypto projects today — the common theme they carry is a vibrant and dynamic community that sounds holler about the project and supports the project by contributing to its betterment. These community members often become true ambassadors of the project and, in most cases, hustle on essential activities such as organizing meetups, answering questions on Telegram and Discord, or amplifying content on social media, especially Twitter.

Today there are more than 8000 crypto projects, and not many have still built a top-notch community. To maximize your project’s growth prospects, we believe these are few characteristics you can use to absorb and use in your company playbook.

  1. Promote Valuable Community Discussion: Community discussions are crucial in DeFi as they create a sense of belongingness and contribution. These discussions become more valuable as they act as a stage for community members to share knowledge, feedback and pass on their thoughts and notions to other community members.
  2. First Line of Customer Feedback: DeFi projects benefit immensely from engaged users’ collective and collaborative feedback. The core team needs to collaborate effectively among community members to bring in first-hand user experiences of self and other competing projects.
  3. Enrich customer experience by adding perspective: As most community members come from diverse backgrounds, they bring their local perspective and knowledge to enrich the project and play a pivotal role in making the following product or marketing technique and approaches.
  4. Establishing a Robust belief system: There are a good amount of pieces of evidence today that show that great crypto projects have not been build by a single mind but by the contribution of many in collaboration. While one may boast about their project protocol or their design, one must not forget its belief system that binds all the stakeholders. The belief of working together towards one goal is what creates vibrance in the community.

As Mother Teresa once said, “I alone cannot change the world, but I can cast a stone across the waters to create many ripples.”

We’d love to see projects create these ripples. And it all comes down to how a project supports its community members to be participative in various activities and have them play critical roles in fundraising, contribute to the open-source code, build apps using the core technology, or evangelize the project through marketing campaigns.

At ZeeDO, we are making it more straightforward for projects to prosper their communities. The very essence of building a fair and transparent platform to raise funds helps people identify where they are putting their monies and what they want to represent.

When a company launches a token on ZeeDO, it is joining the partnership that will continue far beyond the token distribution

  1. 100% Fairness and Transparency in Distribution of Tokens
  2. No Hidden Cost
  3. An unparalleled network of leading crypto marketers
  4. Unmatched brand exposure providing global visibility

We’re here to support you !!

Read more about ZeeDO:

About ZeroSwap and ZeeDO:

ZeroSwap is a multi-chain compatible decentralized exchange aggregator focused on making zero-fee transactions possible. We aim to make on-chain trading simple and easy by providing access to Ethereum, Binance Smart Chain, and DEXes access under one roof. One of the core utilities of ZEE is to reduce friction in fundraising using digital assets; in order to solve that, we have been building a Dex Offering Platform Called — ZeeDO.

Join Us!

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