Weekly Marketing Content Slice #20
The most insightful, in-depth and strategy-shaking content that was published on Zest last week ❤
Call-to-Action buttons — the ultimate guide for high-converting CTAs
As you browse the web every day, you likely stumble across hundreds of buttons asking you to perform an action — whether it’s to subscribe for instant news…
[Case Study] Content Strategy: 10,000 Hyper-Targeted Visitors in 3 Weeks
How do you design a content strategy that attracts engineering management at enterprise companies looking for highly technical consultants? What kind of content…
10 Easy-As-Pie Punchups for Warmer, Funnier, More Personable Copy
We all have THAT friend. The one who effortlessly charms new pals the moment they meet her. Who cracks jokes that make everyone laugh. Who makes you feel like…
15 Simple Questions to Ask Your Homepage (and all of your top pages)
Click! The page loads. A visitor has landed on your website. What happens next? One of these two things…
How to Create a Mini Course to Build Your Business — Checklist Included
There’s a lot of info in this post! Stay organized as you work through it with this free Mini Course Creation Checklist…
Rules For Creating Perfect Push Notifications
Have you ever paid attention to the number of notifications you receive on a daily basis from various apps? How many of those notifications do you actually care…
How I grew from 300 to 5k followers in just 3 weeks
It all started on March 16th, 2015, when @deepak365 decided to hold the @Crowdfire Twitter Premier League, which trended on social media as #CTPL…
A Practical Guide to Website Benchmarking for Competitive Analysis
Benchmarking tells you where your website stands in relation to other websites. It can shine the light on competitive advantages and show you the most effective…
[Case Study] How I did a $51,495 promo in less than 7 hours
Last week, it was the 2-year anniversary of UpViral… which I almost forgot ? Little did I know that it would end up doing an extra $51,495 in sales just…
7 Really Good Unsubscribe Pages And Preference Centers
Raise your hand if you’ve ever felt a little hurt from an unsubscribe. Or a thousand. Yeah, me too. When you spend weeks working on a brilliant new campaign…
How to Build Relationships with Any Twitter Influencer
Here’s something I am sure of about your business/blog. Thing #1: You’re just starting out and plan to use influencer outreach to get things moving…
How to Use Instagram Hashtag Analytics to Grow Your Brand
You know that hashtags are important for Instagram. You’ve read countless articles about them and probably have an Instagram hashtag analytics tool to track…
Comprehensive On-Page SEO Audit Checklist
Getting ready to audit your site’s SEO? Congratulations! You’re about to embark towards improving your overall SEO footprint while also finding every single…
Competitive Analysis: How To Find & Analyze Your Real Competitors
Competitive analysis is competitive advantage. What if you knew exactly what each of your major competitors was doing to attract, convert, and retain new…
One Love,
Yam & Idan
