The Next Big Thing

I moved to USA 12 years ago with nothing but big dreams.
Today I am starting a company.
This is my American Dream.

I spent my career of 15+ years in the US corporate sector, designing and building sales compensation systems for fortune 100 companies. As a Solution Architect, I design autonomous solutions to solve big problems.

But my work didn’t quite fulfill me. I had no idea what I wanted to do with my life. I was looking for something else. I wanted to solve big problems in the Real World. The digital world was changing fast and showed promise. New systems were emerging - apps, platforms, ecosystems.

I was looking out for the next Big thing.
But, I found the same kind of apps, doing the same kinds of things.
Copying each other and cramming in features, buttons and options. Patchy frameworks and bland experiences. Bait and switch purposeless applications, scrambling to find an identity. Abusing trust and distorting values. Faked and gamified to such an extent, that nothing felt real anymore.

The digital world was supposed to save us.
But now our data was being harvested without consent, our privacy was being sold and our dependence exploited. And we had no say in how our digital systems could function. Too small to make any impact. Surely this couldn’t be the ultimate future of our digital reality. The future had to be something else.

The more I thought about it, the more the idea consumed me. Soon, this was the only thing on my mind.
I started to analyze every digital platform that was out there. I observed how technology was enabling new ways of doing things. Every app out there catered to a specific ‘niche’ - like social media, food delivery, home rental, cab ride, etc.
All apps doing their bit, disconnected from each other. A fragmented digital world.

I realized that the digital world could offer a lot more that we couldn’t imagine yet. Instead of breaking the world apart into niches and trying to solve for each artificial slice, what if we created a framework that enabled individuals to build solutions or ‘systems’ for any imagineable niche.
I started to imagine a new digital world, aligned with universal human values and principles of consent. A digital world that mirrors reality and does not distort it. A platform that is bot free and humans only. That does not restrict or shadow ban. That has been designed with purpose - using open protocols to manage every aspect of the framework. Transparent, autonomous and decentralized. Completely powered by the people.

This platform will be unlike anything we have seen. Instead of creating apps to solve specific problems for a niche, I started to design a framework of enablement protocols to help users build new kinds of systems. Systems of communication, collaboration and commerce. The platform framework acting as a structure that connects everything together. Each app within it - built for a specific purpose. Founded on shared human values, and designed with timeless vision.

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