Go to 3 ways to establish genuine affinity with tomorrow’s buyers this Pride Month
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3 ways to establish genuine affinity with tomorrow’s buyers this Pride Month
Slapping a rainbow flag on it won’t cut it. Brands need to realise that representation is necessary 365 days a year.
Note from the editor

Slapping a rainbow flag on it won’t cut it. Brands need to realise that representation is necessary 365 days a year.

Editors
Go to the profile of Stefan Evans
Stefan Evans
Stefan is head of social content at one of the world’s largest global social media agencies, Social Chain and co-hosts LGBT podcast ‘Setting The Record Bent’.
Writers
Go to the profile of Stefan Evans
Stefan Evans
Stefan is head of social content at one of the world’s largest global social media agencies, Social Chain and co-hosts LGBT podcast ‘Setting The Record Bent’.