3rd + Lamar10 Big Takeaways from 2022 Brand New ConferenceBrand New Conference visited Austin last week, bringing the world’s most renowned designers to the city. These were our biggest takeaways.Oct 11, 2022Oct 11, 2022
3rd + LamarGatorade, Beyoncé Showcase Serena William’s Legacy in Short FilmIn “Love Means Everything,” Gatorade and Beyoncé honor Serena Williams’ impact on Black women and girls.Sep 23, 2022Sep 23, 2022
3rd + LamarThis Week in Marketing: Adobe To Buy Figma for $20 BillionThis week, Adobe announced that it will buy Figma for $20 billion in the biggest acquisition of a private technology company to date.Sep 16, 2022Sep 16, 2022
3rd + LamarHow We Used Earned Media to Generate 233k Organic ReachThis is the story of how we generated 231,274 plays, 233,119 reach, and 6,943 engagements via earned media.Sep 14, 2022Sep 14, 2022
3rd + LamarYouTube Reaches Gen-Z and Gen AlphaThe best platform to reach Gen-Z (people born between 1997–2012) is YouTube, not TikTok, according to the Pew Research Center’s “Teens…Sep 2, 2022Sep 2, 2022
3rd + LamarCoca-Cola Aiming For Gen-Z With Magical DrinkingCoca-Cola launched Dreamworld, a limited-edition soda that is supposed to taste like dreams, in a bid to attract Gen-Z. This is the fourth…Aug 26, 2022Aug 26, 2022
3rd + LamarThe LinkedIn Cringe FactorLinkedIn is getting way too dramatic these days. Probably the best example is this CEO who decided to announce layoffs at his company and…Aug 19, 2022Aug 19, 2022