Chloe Spilotro – Medium

Chloe Spilotro

Chloe Spilotro

5 Google Innovations Announced at I/O 2018 and their Impact on Marketing

Google I/O is an annual developer conference held by Google in Mountain View, California. This year at the conference (which as of today is…

May 10, 2018

5 Google Innovations Announced at I/O 2018 and their Impact on Marketing

May 10, 2018

Chloe Spilotro

5 IT Predictions Enterprise Marketers Need to Heed

As a marketer, I get it. IT jibble jabble is hard to follow, and we don’t want to deal with it. But recently, Gartner came out with this…

Oct 6, 2017

5 IT Predictions Enterprise Marketers Need to Heed

Oct 6, 2017

Chloe Spilotro

How to Get Funding for a Snazzy Website Upgrade

I always say, in literally almost any scenario, “if you have to ask, you already know the answer.”

Aug 1, 2017

How to Get Funding for a Snazzy Website Upgrade

Aug 1, 2017

Chloe Spilotro

Afraid of the Cloud?

3 Major SaaS Myths, Debunked

Jul 17, 2017

Afraid of the Cloud?

Jul 17, 2017

Chloe Spilotro

When Does It Make Sense to Automate SEO?

If you don’t have a full time team constantly optimizing your site, you need to invest in software that will help you do this around the…

May 22, 2017

When Does It Make Sense to Automate SEO?

May 22, 2017

Chloe Spilotro

No… You are Not “Done” with Site Optimization

If it was so easy monkeys could do it, they would. If it was a finite task, people wouldn’t be hired to focus on it specifically. I’m…

May 2, 2017

No… You are Not “Done” with Site Optimization

May 2, 2017

Chloe Spilotro

PSA Developers: How You Might Be Unintentionally Sabotaging Your Marketing Team

Having come from the marketing world, I’m the first to say that when evaluating marketing technology, I relied heavily on input from the…

Apr 26, 2017

Apr 26, 2017

Chloe Spilotro

What Superbowl LI Taught Me About Scalability

One of the most interesting commercials in the Superbowl this year was for a company who hadn’t had an appearance like this before: 84…

Feb 6, 2017

Feb 6, 2017

Chloe Spilotro

Why Your Influencer Marketing Budget Should be $0

From small businesses to enterprise, literally no one should be putting money toward influencer marketing. It’s overrated: as consumers, we…

Jan 19, 2017

Why Your Influencer Marketing Budget Should be $0

Jan 19, 2017

Chloe Spilotro

SaaS 3.0: Taking SaaS to the Next Level

The migration to SaaS isn’t just a trend — it’s a necessity. According to Forrester’s Research, “The WCM market has been stubbornly…

Aug 18, 2016

Aug 18, 2016

Chloe Spilotro

Chloe Spilotro

I ❤️ #IoT, #marketing, @theofficenbc, and the Oxford comma. Passionate about helping businesses leverage technology to grow exponentially.

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