Gareth Fox – Medium

Gareth Fox

Gareth Fox
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Prototypr

To user-test, or not to user-test? That is the question.

Recently, I started a project with a UX agency. My idea: work on a high-fidelity prototype and test with users asap. The agency was against…

Oct 25, 2017

To user-test, or not to user-test? That is the question.

Oct 25, 2017

Gareth Fox
in
Muzli - Design Inspiration

Why the client brief, creative brainstorming agency model no longer works …

… and how following Design Sprint methods is the answer.

Jul 7, 2017

Why the client brief, creative brainstorming agency model no longer works …

Jul 7, 2017

Gareth Fox
in
Muzli - Design Inspiration

When everything’s the same, it’s the brand that makes the difference.

A lean framework for creating a customer-first brand that stands out from the crowd.

May 9, 2017

May 9, 2017

Gareth Fox

The rise of brand activism and backlash marketing.

Should brands get involved in politics? Or should they ‘Shut up and stick to what they know’

Mar 15, 2017

Mar 15, 2017

Gareth Fox

Did we hit peak ‘Christmas advert’ in 2016?

Before I get going, and in the order of transparency, I must declare my love for Christmas and anything to do with Christmas, even the…

Feb 14, 2017

Did we hit peak ‘Christmas advert’ in 2016?

Feb 14, 2017

Gareth Fox
in
Muzli - Design Inspiration

What Eminem taught me about branding

Hi, my name is, what? My name is, who? My name is, (chka-chka) . . . you know the rest.

Feb 14, 2017

What Eminem taught me about branding

Feb 14, 2017

Gareth Fox

Gareth Fox

Dad, Creative Director, designer & sometimes brand strategist. Passionate about tech, design sprints and football ⚽ www.garethfox.com 🖥

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