Jack UnderwoodSaaS: How increasing the price of our cheaper plan improved sales of our more expensive, target…Circuit is a Techstars ’19 SaaS company building route optimization software that improves the efficiency of last-mile delivery.Aug 6, 2019Aug 6, 2019
Jack UnderwoodWhat we learnt bootstrapping a consumer SaaS startup to $250k in ARRToday, Circuit finally crossed the huge milestone that is $250k in ARR!Mar 5, 2018Mar 5, 2018
Jack UnderwoodinAppCamPlatform Update: 16–05–2017An update to the AppCam platform that makes AppCam that much better for UX Designers.May 16, 2017May 16, 2017
Jack UnderwoodinAppCamAppCam Platform Update: 10th May 2017Summary of AppCam’s first platform update.May 10, 2017May 10, 2017
Jack UnderwoodPreliminary Performance of Apple’s Search AdsFor just over a week I’ve been experimenting with advertising Circuit for iOS on Apple’s new ‘Search Ads’ platform.May 6, 2017May 6, 2017
Jack UnderwoodinAppCamAndroid bug-squashing: AppCam vs Bugsee?How does the newcomer AppCam stack up against Bugsee when it comes to squashing bugs in Android apps?May 5, 2017May 5, 2017
Jack UnderwoodinAppCamIntroducing AppCam.io!I’m so excited to finally reveal what I’ve been working on for the last month.May 4, 2017May 4, 2017
Jack UnderwoodThe quality of your app’s organic traffic will fall as it grows.I’m writing about my learnings founding and growing Circuit, my ‘Route Optimization as a Service’ startup. Follow me on Twitter for future…Apr 8, 2017Apr 8, 2017
Jack UnderwoodWhy ‘Churn’ needs rethinking.I’m blogging about my learnings founding and growing Circuit, my Route Optimizing SaaS startup. I’m doing this partly so I can refer to…Mar 8, 2017Mar 8, 2017
Jack UnderwoodYou might not have the credibility to pull off annual pricing.I’m blogging about my learnings founding and growing Circuit, my Route Optimizing SaaS startup. I’m doing this partly so I can refer to…Feb 28, 20171Feb 28, 20171