James LaurieIs Design Strategy Business Strategy?Or “Why Steve Jobs did not use design strategy to create Apple’s strategy”.Sep 8, 2023Sep 8, 2023
James LaurieinThe Collective OriginalsHow to do jobs-to-be-doneStep-by-step guide to the Jobs-to-be-done(JTBD) approach, drawing from Anthony Ulwick’s methodology and other strands of approachSep 17, 20211Sep 17, 20211
James LaurieinThe Collective OriginalsA guide to the jobs-to-be-done approachThe history and background on how jobs-to-be-done rose to prominence within design.Sep 17, 2021Sep 17, 2021
James LaurieDesigning Digital Retail (Part 8): 8 Recommendations for successful Digital Transformation in…How can traditional retail organisations become mature digital organisations? The following recommendations emerged from a study of UK…Feb 12, 2020Feb 12, 2020
James LaurieDesigning Digital Retail (Part 7): The Value of Design Approaches in Digital RetailDesign has taken an increasingly important role in the economy, especially in the technology industry. According to the British Design…Feb 12, 2020Feb 12, 2020
James LaurieDesigning Digital Retail (Part 6): Building a Data Driven BusinessThis is the sixth in a series of articles that explore how traditional retailers can move through the challenges of digital transformation…Feb 12, 2020Feb 12, 2020
James LaurieDesigning Digital Retail (Part 5): The role of architectureThis is the fifth in a series of posts that will explore how retailers can move through the challenges of digital transformation…Feb 12, 2020Feb 12, 2020
James LaurieDesigning Digital Retail (Part 4): Orchestrating Product Development at ScaleThis is the forth in a series of articles that explore how traditional retailers can move through the challenges of digital transformation…Feb 12, 2020Feb 12, 2020
James LaurieDesigning Digital RetailUnderstanding Digital Transformation in the Retail SectorFeb 12, 2020Feb 12, 2020
James LaurieDesigning Digital Retail (Part 3): Growing digital culture and practicesThis is the third in a series of posts that will explore how retailers can move through the challenges of digital transformation…Feb 10, 2020Feb 10, 2020